When I published some examples of companies engaging in forums they didn’t own, I came into contact with David DiGiovanni of GroupSRC. They focus on helping companies engage on reddit. Dave had some great examples of organizations doing just that, and I thought it would make for an interesting guest post. Continue reading for insight from Dave.
I was excited to see Patrick writing about companies engaging in forums they don’t own. It inspired me to reach out to him on Twitter about companies doing the same on reddit.
Reddit is essentially the biggest forum on the web, and many companies have realized the value in monitoring reddit for mentions of their brand name. In the spirit of Patrick’s post about forums, I drummed up a few examples of companies engaging on reddit. Just like forums, reddit is a valuable place for companies to find communities related to their brand and learn more about their customers.