I have a new online community. I am going to go to other, similar online communities and tell them about my community and they will join! I’ll post threads about it or, if I want to be really sneaky, I’ll send private messages to the members there, telling them about it. The community manager will never know!
So said far too many people. It’s a tactic of the inexperienced, the naive, the lazy and/or the unethical. People justify it in ridiculous ways. It’s better to ask for forgiveness than to get permission! No, it’s not. It’s embarrassing and it fails to pass a basic test of humanity: treat people as you want to be treated.
If you don’t care about those reasons, you don’t care about your own credibility or self-respect, let me give you one more and this one you ought to really care about. It’s a waste of time. Efforts like these tend to fall on deaf ears. Here’s why.